Plugins & Tools
Best WordPress Analytics Plugin (And Who Each One Is For)
The best WordPress analytics plugin for your site comes down to two questions. Neither one shows up on a feature list: where…
The Blog
Guides, tutorials and explainers for WordPress analytics — track and grow your traffic.
Quick Setups
How to Track Form Submissions in WordPress with GA4
Your contact form is getting submissions — or so you hope. But without tracking, you have no idea which traffic source sent…
Quick Setups
How to Disable or Opt Out of Google Analytics on WordPress
You installed Google Analytics, it tracked everything, and now you want it gone — or at least under control. Maybe you got…
Plugins & Tools
Matomo for WordPress: A Privacy-First Analytics Setup
Google Analytics is the default for most WordPress sites. But it’s not the only option — and for some sites, it’s not…
Quick Setups
How to Set Up Key Events (Formerly Conversions) in GA4 for WordPress
Google quietly changed the name of one of GA4’s core features in March 2024, and plenty of WordPress site owners are still…
Explained
WordPress GDPR Compliance: The Complete Guide
WordPress GDPR compliance sounds intimidating. It involves EU law, cookie banners, data requests, and a long list of plugins that may or…
Explained
GDPR-Compliant WordPress Hosting: What to Look For
Your WordPress site is live, you’ve picked a host, and things are running. But if EU visitors land on your site and…
Plugins & Tools
MonsterInsights vs Site Kit: Which WordPress Analytics Plugin Should You Use?
Two plugins dominate the conversation when WordPress site owners want GA4 data without touching code: MonsterInsights and Google Site Kit. Both connect…
Explained
Analytics Without Cookies: What WordPress Site Owners Should Know
Cookies are on borrowed time. Browsers are blocking them, laws are restricting them, and visitors are rejecting them. If you run a…
Explained
Cookie Consent and Analytics: How It Affects Your WordPress Traffic Data
You added a cookie consent banner to your WordPress site and overnight your GA4 traffic dropped 30%. Your content didn’t get worse.…