Track & Grow

Your blog's traffic,
made simple.

Practical WordPress analytics guides for people who'd rather write content than wrestle with dashboards.

Latest guides

The best WordPress analytics plugin for your site comes down to two questions. Neither one shows up on a feature list: where…

· 11 min read · Jul 20, 2026

Quick Setups

Your contact form is getting submissions — or so you hope. But without tracking, you have no idea which traffic source sent…

Ellie Vanderstaat · 9 min read · Jun 20, 2026

Quick Setups

You installed Google Analytics, it tracked everything, and now you want it gone — or at least under control. Maybe you got…

Ellie Vanderstaat · 8 min read · Jun 10, 2026

Pick a track — from first setup to growing your traffic.

After 8+ years helping businesses make sense of their WordPress analytics, I started this site to share what I've learned — minus the jargon.

Whether you're setting up GA4 for the first time or looking for a privacy-friendly alternative, I write the guides I wish I'd had when I started.