WordPress Analytics.
Without the Headache.
Practical guides to GA4, privacy-friendly alternatives, and traffic analysis. Written for WordPress users who’d rather create content than wrestle with dashboards.
What You’ll Find Here
No jargon. No 47-step tutorials. Just practical knowledge you can use today.
GA4 Guides
Setup, configuration, and making sense of Google Analytics 4 on WordPress.
Plugin Reviews
Honest comparisons of MonsterInsights, Koko Analytics, Plausible, and more.
Concepts Explained
Sessions, bounce rate, attribution models — in plain English.
Traffic Analysis
Learn to read your data and make decisions based on what visitors actually do.
Popular Guides
Start here if you’re new to WordPress analytics.
GETTING STARTED
How to Set Up GA4 on WordPress
Step-by-step setup using MonsterInsights or Site Kit. No coding required.
CONCEPTS
GA4 Sessions Explained
What sessions are, how they’re calculated, and what makes them “engaged.”
PRIVACY
Koko Analytics Review
Cookie-free, GDPR-friendly analytics that runs entirely on your server.
Who Is This For?
Bloggers
You want to know which posts resonate, where readers come from, and whether your content strategy is working.
Small Business Owners
You need to track leads and conversions but don’t have a dedicated analytics team (or time to become one).
WordPress Developers
You build sites for clients and need reliable analytics setups that don’t break with every plugin update.
Ready to Make Sense of Your Data?
Start with a guide, set up proper tracking, and finally understand what your visitors are doing.